Entrepreneurship and You @ UBC Eng Phys, HowTo Change via Lean LaunchPad (2013 Version)

I was out at UBC today lecturing on Entrepreneurship to Eng Phys ProjectLab students. Here is the slideware.

I say that Entrepreneurship is about Radical Change. I talk about “HowTo Change” using the example of Steve Blank’s Lean LaunchPad process ( which is an iterative, step-by-step, drip-by-drip method ) plus support from other experts.

I focus on 5 Points — Purpose, You, Process, Customers, and Scorecard.

Purpose » Drucker’s Purpose of Business,
You » Martin’s Knowledge Funnel + Soft-Skills,
Process » Blank’s Customer Development,
Customers » Moore’s Crossing the Chasm + Product/Service Journey Sketch,
Scorecard » Osterwalder’s Business Model Canvas.

A big Thank You to Jon, Chris, and Bernhard for providing me the opportunity to speak.

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