How To Be “Creative” in the Workplace

September 22, 2010

Design of Business – Roger Martin Design Thinking in the real world. The battle of Creativity vs Reliability is not a battle – reliability almost always wins. Why? How to change that statistic? This book does a great job in describing the “real” challenges of being creative in the workplace. Much better than “Rah Rah — Let’s all be Creative” books. If you’re a creative type who always loses to finance — read this book. You’ll learn why you lost, why you probably should have lost, and also how to win your argument in the future