“Nothing” – What Does Marketing Do?

An awesome Product Manager will design themselves out of the picture. They aspire to be irrelevant. They trend to "Nothing". I'm going backwards thru my backlist of "What Does Marketing Do?". This is #5. /enjoy. --- When I started this series I wanted to the say the following things, but I kept getting off track.... Continue Reading →

Responding to “Freak Out”

Revisiting a response to the "Freak Out" post. After reading the "Freak Out" post my buddy Seattle Dave recommended that I read, "Leadership and the New Science, by Margaret Wheatley". I'm almost finished it and my first reaction is wow! 😯 This is awesome ❗ Just how many exclamation points can I put in a... Continue Reading →

Explore & Refine With Bill Buxton

Sketching User Experiences: Getting the Design Right and the Right Design by Bill Buxton Wow! Wow! Wow! I found this in the Bibliography of Business Model Generation. This is not an easy read, so I find it hard to make it a must read. That said there are so many good ideas that are well... Continue Reading →

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