Fizz
This is a list of reading material relevant to “Entrepreneurship” in technology. For Students, have a look at Marc Andreesen’s post on Career Planning. Enjoy.
Table of Contents
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UBC
- BAEN 502 Managing New Venture Growth - my “proposed” course in fall of 2008.
- Tech Venture Formation BAEN 580
- Fizz Project Lab
- UBC Space Elevator Team - SnowStar
- EUS History Wiki
Blogs
- Start-Upping Blog - Collection of higher-profile bloggers. Kedrosky, Fred Wilson, Guy Kawasaki, & more.
- Iinnovate Podcast - Stanford MBA School Interviews
Marc Andreesen’s “blog.pmarca.com” is a great Startup Resource
- Career Planning Posts - Must Read
- Marc Andreesen on Start-Ups- This is a category link.
- The set of “The Truth about VC’s” is very good primer .. the last one on where VC money is coming from is an “eye opener”
- The Pmarca Guide to Startups, part 4: The only thing that matters - Product/Market Fit.
Stanford Links
- Stanford E145 Main - An Undergrad Entrepreneurship Course
- E145 Textbook - Dorf & Byers “Tech Ventures”.
- Stanford EVP Educators Corner - a great resource. Ton’s of material: audio, video, and book links.
Strategic Marketing & Business Books
- Made to Stick - Chip & Dan Heath — Communications skills are very very very important. Applying their “succes” filter will help a lot.
- The Essential Drucker, Peter Drucker - This is a good survey of his material. A good starting point.
- Geoffrey Moore - Crossing the Chasm: Marketing and Selling High-tech Products to Mainstream Customers, …, Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution(2005)
- Clayton Christensen The Innovators Dilemma, The Innovator’s Solution, Seeing What Next, etc.
- The No Asshole Rule: Building a Civilized Workplace and Surviving One That Isn’t (Hardcover) by Robert I. Sutton (Author) - Life is too short. This is great advice.
- The Four Steps to the Epiphany (Paperback) - by Steven Gary Blank (Author) - A Customer Development manifesto. I’m not finished yet, but this looks very very good. Very practical.
Market Analysis
My Stuff
- Blast From the Past: Presentation Notes for “eng-fizz-mentor-night-030408″
- What the !@#$ Does Marketing Do? - A series of posts on Product Marketing.
Presentations Fall 2007
- Introduction - Sept 18 ver 1.1
- #2 Marketing Case Study
- #3 What Does Marketing Do? “The Pursuit” - TEC UBC
September 19, 2007 at 8:28 am
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